The SpongeBob SquarePants School of Business

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Okay, I have a confession to make:  I am a Mom.  Even worse, I am a Mom with a Toddler.  What that means is that as a “Mom with a Toddler,” I know all the words to “Elmo’s World.”  I also know how to “Do the Pigeon” and that “C is for Cookie” (which is good enough for me).  I know how to read Dora’s map, and I know Hannah Montana’s true identity.

What’s more… I know “who lives in a Pineapple under the sea.”

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10 Plug-Ins to Help Any Blog Increase Traffic

Hey Everyone,

Sorry I haven’t been posting more lately.  I’ve been traveling through Australia and Fiji (and will be heading off to Malaysia this week), while at the same time running an Online Workshop to help Business People with their Blogs.  The Workshop is taking up more time than I thought it would (as is the sightseeing), but by the end of September, I should be back to regularly posting 2 to 3 times a week.

For now, here are some Plug-Ins that can help any blog get more traffic.  While these are WordPress … Read More

BOOKKEEPING MONEY-SAVING TIP # 13: Make Money With Your Website (Part 1)

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Believe it or not, when I first decided to start my own business seven years ago, I did not want to do bookkeeping.  I may be good at it, but I’ve never LOVED it (not like my Mom does).  Instead, I wanted to make “just enough money” so that I could stay home with my newborn daughter, and maybe do a bit of romance-writing on the side.  If that meant busting my behind and selling Mary Kay products to support my family, I was going … Read More

A Must-Have WordPress Plug-In: PushButton SEO

Hands-On with Push Button SEO for WordPress Affilorama Search engine, Search-Engine-Marketing Search engine, Search-Engine-Marketing—Danard Vincente (Flickr.com) This picture I pulled from the PushButton SEO Plug-In in less than 3 seconds… E.T.B.

Okay, let me first start by saying this:  If you are not using WordPress for your website/blog, then this post is NOT for you.  If you do have WordPress or if you are thinking about switching to WordPress, then YOU MUST READ THIS POST.

As many of my readers already know, I … Read More

The Email Subscription List

EmailOne of the best things that any business can do is to generate an Email List, especially, an Email SUBSCRIPTION List.  With an email list, bookkeepers can email invoices and sales receipts to customers.  Even better, the advertising department (or person) can use an Email Subscription List to send out advertisements to customers and thus generate additional sales.  If nothing else, having an email subscription list gives a business an opportunity to remind customers that they exist – that they have products that might interest the customer at … Read More

Paint a Target on Your Customers

In BOOKKEEPING MONEY-SAVING TIP #4: Analyze Your Business Location, I discussed the fact that many businesses make the mistake of choosing a bad retail location because they don’t analyze the location in relationship to their competitors.  In actuality, proximity to competitors is merely one reason why a business location can fail.  Another common reason is failure to identify the customers in that location’s area.  If you don’t know who your customers are and where they are located, your business can go down in flames at … Read More

Creating a Money-Making Business Plan

In my experience (at least with the small businesses I’ve worked with), a business plan is often considered an “unimportant” waste of time, and many small business owners forego creating one.  The truth, however, is that a Business Plan can be incredibly beneficial for a business.  Not only can a business plan create a “Guide” for a company and its employees, but a good plan can also be taken to the bank in order to try and raise funding for a small business.  It can attract investors as well, and it … Read More

How to Start a Lucrative Virtual Bookkeeping Business: A Step-by-Step Guide to Working Less and Making More in the Bookkeeping Industry

WARNING: This is not your typical bookkeeping book. You will not find a lot of “Industry Jargon” in this book, nor will you find your usual “do it this way because it’s always been done this way” kind of advice. The authors of this book have a twisted sense of humor and it shows. (Their defense – staring at computer screens everyday has finally made them go batty.) This book was written only for the bookkeepers who are dying to try something new, easy and simple, and who don’t want to do things “the same old way.” If that’s you, … Read More

Creating Discrete Adsense Ads

[ad#Adlinks – Bookkeeping Class]

In the first part of this blog series, Bookkeeping Money-Saving Tip # 14 – Make Money With Your Business Blog, I wrote that to make money with Google Adsense on your business blog, you needed to do the following things: 

  • Use “Adlinks” whenever possible.

  • Make any Google Adsense links in your blog match your “Other” links.
  • Place Your Google Adsense Adlinks in Discrete Locations.
  • Use Your Prime Real Estate for Banner Ads.
  • Utilize as many types of Google Adsense Ads as you can.
  • Today, I’m going to go into detail on … Read More

    How to Send an Email Blast Without Getting Spam’d

    Many times, when businesses try to send out multiple emails at once, they end up getting put into the receiver’s Spam box.  It isn’t because the receiver doesn’t know the sender.  It’s usually because the sender has chosen more then 5 people (or some number just as disturbingly small).  It can be really frustrating when you have to send out an email blast to a multitude of people, and then never hear from them because the message ended up in their Spam folder, and they never check their Spam folder.   To bypass this, you simply need to send out an … Read More