How to Brand Your Business

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The following is another excerpt from our newest eBook,“How To Start A Lucrative Virtual Bookkeeping Business,” which will be officially launched tomorrow – June 30th, 2010.  I realized that although the book is largely about starting a bookkeeping business, I’ve actually put some of my best business advice in the book as well.  Today is the last day to get it for 50% off, and be entered to win the 8GB iPod Touch, because once it’s launched the price will be $29.90.

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Paint a Target on Your Customers

In BOOKKEEPING MONEY-SAVING TIP #4: Analyze Your Business Location, I discussed the fact that many businesses make the mistake of choosing a bad retail location because they don’t analyze the location in relationship to their competitors.  In actuality, proximity to competitors is merely one reason why a business location can fail.  Another common reason is failure to identify the customers in that location’s area.  If you don’t know who your customers are and where they are located, your business can go down in flames at … Read More

BOOKKEEPING MONEY-SAVING TIP # 13: Make Money With Your Website (Part 1)

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Believe it or not, when I first decided to start my own business seven years ago, I did not want to do bookkeeping.  I may be good at it, but I’ve never LOVED it (not like my Mom does).  Instead, I wanted to make “just enough money” so that I could stay home with my newborn daughter, and maybe do a bit of romance-writing on the side.  If that meant busting my behind and selling Mary Kay products to support my family, I was going … Read More

Diary of a Bad, Bad Bookkeeper (Day 14) – The Carnage Begins

Well Diary,

Betty Bookkeeper HeadshotToday was the day… the FIRST day that I stole from the company.  Today, I forged my first check with the owner’s signature. I would have done it a couple days ago – as soon as I found out the owner doesn’t open the bank statements, and in fact expects me to do it – but the owner suddenly changed his pattern. Instead of staying out of the office, like he had done every … Read More

Diary of a Bad, Bad Bookkeeper – (Day 9) In the Clear

Betty Bookkeeper Headshot

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Dear Diary,

Well, it’s been a little over a week, and I would say I’ve got “the lay of the land.”   Apparently, the Owner wasn’t kidding when he said he’d be out of the office a lot.  I have yet to actually see him in the office for more than an hour a day.  He comes into the office in the morning to give his field guys their daily assignments, then he talks to me for about 10 minutes before he too heads … Read More

Diary of a Bad, Bad Bookkeeper

Diary Cover 4 copy(This Book is now available for sale on Amazon.)

Meet Betty Bookkeeper

She’s embezzling thousands of dollars a month from her unsuspecting Small Business Owner boss. Her boss has absolutely no idea because she seems like such a good woman. It’s that trust which makes it so tempting and so easy for Betty to steal.

Do you have a Betty Bookkeeper? Or are you a Bookkeeper who worries about protecting your reputation? Then this … Read More

10 Plug-Ins to Help Any Blog Increase Traffic

Hey Everyone,

Sorry I haven’t been posting more lately.  I’ve been traveling through Australia and Fiji (and will be heading off to Malaysia this week), while at the same time running an Online Workshop to help Business People with their Blogs.  The Workshop is taking up more time than I thought it would (as is the sightseeing), but by the end of September, I should be back to regularly posting 2 to 3 times a week.

For now, here are some Plug-Ins that can help any blog get more traffic.  While these are WordPress … Read More

Diary of a Bad, Bad Bookkeeper: A Cautionary Embezzlement Tale for Small Business Owners Everywhere

Meet Betty Bookkeeper 

She’s embezzling thousands of dollars a month from her unsuspecting Small Business Owner boss. Her boss has absolutely no idea because she seems like such a good woman. It’s that trust which makes it so tempting and so easy for Betty to steal.

Do you have a Betty Bookkeeper? Or are you a Bookkeeper who worries about protecting your reputation? Then this book is for you. This book is a work of fiction with some non-fiction advice. It was originally written to help small business owners spot and stop embezzlement in their small business … Read More

Diary of a Bad, Bad Bookkeeper: Men Suck!

Betty Bookkeeper Headshot

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Dear Diary,

Today was another, “Not so great day”…but this time it was one for the books.

Today, when I went to work, I wasn’t feeling so hot.  In fact, I ended up puking into my office trash can just as the boss walked in.

Betty Bookkeeper Headshot“Hey,” he says to me, looking concerned.  “You’re sick?  You shouldn’t be here if you’re sick.  Go home!”

“She was sick yesterday too,” the … Read More

Diary of a Bad, Bad Bookkeeper: Paypal

Betty Bookkeeper Headshot

Dear Diary,

Betty Bookkeeper HeadshotToday I got an intriguing email.  The email was a confirmation from PayPal.  It said that we had spent $150 on an online order.  Since the company does not have a PayPal account, I knew it was a scam – a Phishing Scam, where some con artist is trying to get access to our account.  When you click on the links in the email, … Read More