Paint a Target on Your Customers

In BOOKKEEPING MONEY-SAVING TIP #4: Analyze Your Business Location, I discussed the fact that many businesses make the mistake of choosing a bad retail location because they don’t analyze the location in relationship to their competitors.  In actuality, proximity to competitors is merely one reason why a business location can fail.  Another common reason is failure to identify the customers in that location’s area.  If you don’t know who your customers are and where they are located, your business can go down in flames at … Read More

Diary of a Bad, Bad Bookkeeper: Why the Accountant Did NOT Catch Me

Dear Diary,

Let me just say – WhewWhat a relief.  Tax time is over and I got off scott-free.

You see, I was very concerned that when I handed over the business books to the accountant this year, I would be busted – caught – nailed to the wall.  I was sure I’d be in Shawshank before long, and I was almost tempted to clean up my act – almost.  I was sure I was cooked when the accountant called me a couple … Read More

Diary of a Bad, Bad Bookkeeper: (Day 149) The Collusion Scam

Betty Bookkeeper Headshot

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Dear Diary,

Today was a not-so-great day.  Apparently, I have a partner now.  I never intended to have a partner, but it appears I have no choice in the matter.  Here’s what happened:

I was in my office (innocently shredding checks), when I suddenly heard a man say, “I know what you’re doing.”

Quickly slipping the leftover checks back into my desk drawer, I looked at him with my most innocent expression.  “What do you mean?” I asked sweetly.  It was Ernie, one of the flooring … Read More

Diary of a Bad, Bad Bookkeeper: Deletions and Voids

Betty Bookkeeper Headshot

Dear Diary,

Let me just premise this entry by saying — crap crap crap crap crap.

I got a phone call from the accountant today.  It’s tax time, and the accountant wants to meet with me to go over the books.  Since I’ve never worked with this accountant before, I have no idea how closely they are going to want to look at the books.  I can’t help but fear that the accountant is going to figure out what I’ve been doing if he looks too closely at the books.  So I was in … Read More

Diary of a Bad, Bad Bookkeeper (Day 127) – The Payroll Tax Scam

Dear Diary,

Today, I was bored at work.  Really bored.  I mean – surf-the-internet-looking-for-designer-handbags bored.  (And I don’t even like designer handbags…although I wouldn’t mind a Brighton.)

Anyway…it was Payroll Day, which usually I’m happy about.  When payroll comes around, I take my sweet time entering all the timecards and wages.  I tell the boss it’s an all-day project, but in actuality, I’m done before lunchtime.  I usually bring the checks into his office around 4PM, thus I get the rest of the … Read More

Creating a Money-Making Business Plan

In my experience (at least with the small businesses I’ve worked with), a business plan is often considered an “unimportant” waste of time, and many small business owners forego creating one.  The truth, however, is that a Business Plan can be incredibly beneficial for a business.  Not only can a business plan create a “Guide” for a company and its employees, but a good plan can also be taken to the bank in order to try and raise funding for a small business.  It can attract investors as well, and it … Read More

How to Start a Lucrative Virtual Bookkeeping Business: A Step-by-Step Guide to Working Less and Making More in the Bookkeeping Industry

WARNING: This is not your typical bookkeeping book. You will not find a lot of “Industry Jargon” in this book, nor will you find your usual “do it this way because it’s always been done this way” kind of advice. The authors of this book have a twisted sense of humor and it shows. (Their defense – staring at computer screens everyday has finally made them go batty.) This book was written only for the bookkeepers who are dying to try something new, easy and simple, and who don’t want to do things “the same old way.” If that’s you, … Read More

Creating Discrete Adsense Ads

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In the first part of this blog series, Bookkeeping Money-Saving Tip # 14 – Make Money With Your Business Blog, I wrote that to make money with Google Adsense on your business blog, you needed to do the following things: 

  • Use “Adlinks” whenever possible.

  • Make any Google Adsense links in your blog match your “Other” links.
  • Place Your Google Adsense Adlinks in Discrete Locations.
  • Use Your Prime Real Estate for Banner Ads.
  • Utilize as many types of Google Adsense Ads as you can.
  • Today, I’m going to go into detail on … Read More

    How to Send an Email Blast Without Getting Spam’d

    Many times, when businesses try to send out multiple emails at once, they end up getting put into the receiver’s Spam box.  It isn’t because the receiver doesn’t know the sender.  It’s usually because the sender has chosen more then 5 people (or some number just as disturbingly small).  It can be really frustrating when you have to send out an email blast to a multitude of people, and then never hear from them because the message ended up in their Spam folder, and they never check their Spam folder.   To bypass this, you simply need to send out an … Read More

    Diary of a Bad, Bad Bookkeeper: Men Suck!

    Betty Bookkeeper Headshot

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    Dear Diary,

    Today was another, “Not so great day”…but this time it was one for the books.

    Today, when I went to work, I wasn’t feeling so hot.  In fact, I ended up puking into my office trash can just as the boss walked in.

    Betty Bookkeeper Headshot“Hey,” he says to me, looking concerned.  “You’re sick?  You shouldn’t be here if you’re sick.  Go home!”

    “She was sick yesterday too,” the … Read More