The SpongeBob SquarePants School of Business

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Okay, I have a confession to make:  I am a Mom.  Even worse, I am a Mom with a Toddler.  What that means is that as a “Mom with a Toddler,” I know all the words to “Elmo’s World.”  I also know how to “Do the Pigeon” and that “C is for Cookie” (which is good enough for me).  I know how to read Dora’s map, and I know Hannah Montana’s true identity.

What’s more… I know “who lives in a Pineapple under the sea.”

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How to Send an Email Blast Without Getting Spam’d

Many times, when businesses try to send out multiple emails at once, they end up getting put into the receiver’s Spam box.  It isn’t because the receiver doesn’t know the sender.  It’s usually because the sender has chosen more then 5 people (or some number just as disturbingly small).  It can be really frustrating when you have to send out an email blast to a multitude of people, and then never hear from them because the message ended up in their Spam folder, and they never check their Spam folder.   To bypass this, you simply need to send out an … Read More

A Must-Have WordPress Plug-In: PushButton SEO

Hands-On with Push Button SEO for WordPress Affilorama Search engine, Search-Engine-Marketing Search engine, Search-Engine-Marketing—Danard Vincente (Flickr.com) This picture I pulled from the PushButton SEO Plug-In in less than 3 seconds… E.T.B.

Okay, let me first start by saying this:  If you are not using WordPress for your website/blog, then this post is NOT for you.  If you do have WordPress or if you are thinking about switching to WordPress, then YOU MUST READ THIS POST.

As many of my readers already know, I … Read More

Diary of a Bad, Bad Bookkeeper: Deletions and Voids

Betty Bookkeeper Headshot

Dear Diary,

Let me just premise this entry by saying — crap crap crap crap crap.

I got a phone call from the accountant today.  It’s tax time, and the accountant wants to meet with me to go over the books.  Since I’ve never worked with this accountant before, I have no idea how closely they are going to want to look at the books.  I can’t help but fear that the accountant is going to figure out what I’ve been doing if he looks too closely at the books.  So I was in … Read More

Diary of a Bad, Bad Bookkeeper – (Day 97) The Shell Company Scam

Betty Bookkeeper Headshot

[ad#Adlinks Fraud]

Dear Diary,

Another day, another dollar…or at least, another stolen dollar.

Well – I’ve had my own company for about two weeks now and I’ve made a couple thousand dollars skimming off the deposits.  The boss hasn’t noticed.  As far as he’s concerned, all of the invoices are paid, and I’m doing my job incredibly well.  In fact, I just passed the three month trial period, and the boss gave me a $0.50 an hour raise.  When he told me that, I felt like saying, “Really?  A … Read More

Paint a Target on Your Customers

In BOOKKEEPING MONEY-SAVING TIP #4: Analyze Your Business Location, I discussed the fact that many businesses make the mistake of choosing a bad retail location because they don’t analyze the location in relationship to their competitors.  In actuality, proximity to competitors is merely one reason why a business location can fail.  Another common reason is failure to identify the customers in that location’s area.  If you don’t know who your customers are and where they are located, your business can go down in flames at … Read More

The Email Subscription List

EmailOne of the best things that any business can do is to generate an Email List, especially, an Email SUBSCRIPTION List.  With an email list, bookkeepers can email invoices and sales receipts to customers.  Even better, the advertising department (or person) can use an Email Subscription List to send out advertisements to customers and thus generate additional sales.  If nothing else, having an email subscription list gives a business an opportunity to remind customers that they exist – that they have products that might interest the customer at … Read More

Diary of a Bad, Bad Bookkeeper (Day 195) – The IRS

Betty Bookkeeper Headshot

Dear Diary,

Today I got a notice from the IRS.  Luckily, the receptionist passed the letter to me unopened before the boss saw it (she didn’t know what it was), and he doesn’t know it’s here.

Opening the letter, I was shocked.  The IRS said that the company owned payroll taxes on the paychecks for the last three months that I’ve been here, and since we hadn’t paid when we were supposed to, we now owe penalties and interest.  Apparently, payroll taxes are due within three business days of cutting payroll checks, and the … Read More

Creating a Money-Making Business Plan

In my experience (at least with the small businesses I’ve worked with), a business plan is often considered an “unimportant” waste of time, and many small business owners forego creating one.  The truth, however, is that a Business Plan can be incredibly beneficial for a business.  Not only can a business plan create a “Guide” for a company and its employees, but a good plan can also be taken to the bank in order to try and raise funding for a small business.  It can attract investors as well, and it … Read More

How to Brand Your Business

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The following is another excerpt from our newest eBook,“How To Start A Lucrative Virtual Bookkeeping Business,” which will be officially launched tomorrow – June 30th, 2010.  I realized that although the book is largely about starting a bookkeeping business, I’ve actually put some of my best business advice in the book as well.  Today is the last day to get it for 50% off, and be entered to win the 8GB iPod Touch, because once it’s launched the price will be $29.90.

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[ad#Adlinks – Bookkeeping Class]

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