Category Archives: Small Business Advice

5 Reasons Savvy Bookkeepers Love Their Mastermind Group

  By Linda Hunt | March 30, 2012 - 5:36 am | Bookkeeping, Guest Bloggers, Small Business Advice, Spotlights
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Napoleon Hill reveals in his timeless classic, “Think And Grow Rich”, that Andrew Carnegie, one of the world’s foremost industrialists, attributed his entire fortune to his mastermind group.  He had about 50 men that concentrated on manufacturing and marketing steel.  The laser sharp focus of those minds sparking off of each other grew an enormous industry that made Andrew Carnegie rich and changed the world forever. He knew the secret power that a person only gets when other minds are consulted.  As the saying goes, two minds are better than one.  That’s especially important for owners of a freelance bookkeeping … Continue reading →

Is a Loyalty Program Right for Your Business? Part 2

  By E.T. Barton | March 28, 2012 - 12:39 am | Getting Customers, Increasing Profits, Money Making Tips, Money Saving Tips, Small Business Advice
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Yesterday, in the article “Is a Loyalty Program Right for Your Business? Part 1,” I discussed what a loyalty program is, and how it can bring back repeat customers, which should appeal to any business looking to stay afloat.  I then went over four different loyalty programs that any business can utilize, as well as examples of those programs and the Dollars and Cents of the program.  Those programs were:  Buy 10 Get 1 Free, Free Gift with Gift Card / Loyalty Program Purchase, Collusion Programs, and Try Before You Buy.   Today, however, I am going to discuss four other … Continue reading →

The Wedding Business and Me

  By E.T. Barton | March 26, 2012 - 3:14 am | Case Studies, Guest Bloggers, Small Business Advice, Spotlights
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The following article is from one of the smartest women I know, Jill Bensley of JB Research.  The amount of information this woman knows is mind-blowing, and she literally taught me everything I know about Market Research.  In a nutshell, she is MY Business Guru.  She doesn’t blog often, but when she does, she often shares some fantastic information and sometimes “hard numbers.”  This article is evidence of that.  Check it out.  And if you’re smart, you may want to subscribe to her feed.  ********************************************************************************** The Wedding Business and Me | JB Research – Good to Know. As we roll … Continue reading →

Bookkeepers – How to Keep Forward Momentum for Your Business Building Goals

  By Linda Hunt | February 20, 2012 - 6:29 am | Bookkeeping, Guest Bloggers, Small Business Advice, Spotlights
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You don’t want to be like business owners who go blindly year-to-year, making just enough money to get by, but knowing deep down they’re capable of so much more. Each year they make New Year’s resolutions or goals to do things differently. Each year they stay in the same old rut. Is it your goal this year to increase your income to reflect your true value as a freelance bookkeeper or accountant? Wonderful! Now that you’ve made it, what have you done with that goal? Are you consciously building the energy to accomplish it or have you already allowed the … Continue reading →

CASE STUDY: A Coffee Ship with a Kick Part 1–A Job Well Done

  By E.T. Barton | February 14, 2012 - 11:04 pm | Case Studies, Getting Customers, Small Business Advice, Spotlights
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In previous case studies, I said that I wouldn’t call out the name of any businesses that I named in my Case Studies.  I said that because I do not wish to inadvertently harm any businesses that I discussed.  I am about to break that rule, however… but for a reason.  I am naming this business because I think they are doing so much right, they deserve the accolades.  However, no matter what business you are in, there is always room for improvement.  So today, I will name this business, point out everything they are doing right, and then make … Continue reading →